Ludwig and MoistCr1TiKaL Join Forces with Shopify Rebellion as Co-Owners in Moist Esports Merger
Ludwig Ahgren and MoistCr1TiKaL have become co-owners of Shopify Rebellion, merging their Moist Esports/Moist Moguls team with the organization. This strategic merger combines two influential gaming personalities with an established esports organization, creating a potentially dominant force in competitive gaming.
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Key Details:
- The merger was announced on January 17, 2025
- Moist Esports teams transitioning to Shopify Rebellion include:
- Apex Legends team (ALGS Split Two Playoffs LAN winners)
- Super Smash Bros. Melee roster (featuring Zain, Moky, Joshman)
- Super Smash Bros. Ultimate roster (featuring Light and Kola)
Shopify Rebellion's existing achievements include:
- Back-to-back VALORANT Game Changers championships
- Participation in the LCS (League of Legends)
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Jeremy Steeves, Shopify Rebellion's founder, emphasized that this merger will enable the organization to:
- Field stronger teams
- Invest more in fan engagement
- Provide better support for players
- Build a more resilient long-term organization
This merger represents a growing trend of content creators taking ownership stakes in esports organizations, following similar moves by Disguised Toast, Ibai Llanos, Kameto, and Caedrel. The combination of Ludwig's recent success in League streaming and MoistCr1TiKaL's influence positions the organization for significant growth in viewership and fan engagement.
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